Wednesday, December 2nd 2020
This week in
What is the impact of the covid-19 crisis on your digital marketing strategy?
This week’s must read
Due to COVID-19 and the cancellation of trade shows more manufacturers are using digital marketing to drive sales and to connect with buyers in the digital space.
This Week’s Must Read is an insight piece from ThomasNet on why Digital Marketing is so important today and how to convince manufacturers to embrace it.
Approximately half of companies don’t have a clearly defined digital marketing strategy or have a digital marketing strategy in place, but separated from their marketing plan. So do you have the strategy, tactics, or tools needed to market your business well ?
The coronavirus has affected all businesses. Business conferences, sporting events, and concerts have been canceled, and marketers need to adapt their digital marketing strategy. How much will change, and how will the world look like when it’s all over?
The article presents seven steps to build a digital marketing strategy that should allow you to create your digital strategy, identify opportunities for digital disruption or drive digital transformation in your organization. How can digital impact your business and how will you act on it?
Like every industry that has suffered the full force of the pandemic, manufacturers must maximize their digital footprint to connect with current customers. They are beginning to understand that the time is to make changes or be left behind!
This week’s Consulting News
| @The European Commission
This week’s media
Digital transformation is a foundation of modern business, but established organizations often struggle with developing new, customer-centric business models.
Consulting sourcing tips
This beginner’s guide will help you understand everything you need to know about consultancy procurement. It will give you an overview of the key steps involved in the procurement process and will help you get started on your sourcing journey.
When you launch a project, you can always hope that the consultant will understand your needs. Or you can write down the reasons why you start a project and what results you expect. Writing an RFP is not easy
The average management consultants salary is $85,000 per year. However, salaries can vary widely depending on experience, location, and industry. However, the job can be demanding, with long hours and frequent travel.
Previous Weeks’ issues
In this issue of This Week in Consulting, we explore the fundamentals of organization design, how to make a matrix work, how OKRs are gaining traction, how spans and layers can be used in a practical context, and more.
In this issue of This Week in Consulting, we explore where the future could lead the transportation and logistics industry. Do share your views with us.
In this issue of This Week in Consulting, we explore how to embark on the journey towards smart manufacturing.
Hélène Laffitte is the CEO of Consulting Quest, a Global Performance-Driven Consulting Platform and author of “Smart Consulting Sourcing”, a step by step guide to getting the best ROI from your consulting. With a blend of experience in Procurement and Consulting, Hélène is passionate about helping Companies create more value through Consulting.