Wednesday, December 2nd 2020
This week in
Consulting
What is the impact of the covid-19 crisis on your digital marketing strategy?
This week’s must read
Due to COVID-19 and the cancellation of trade shows more manufacturers are using digital marketing to drive sales and to connect with buyers in the digital space.
This Week’s Must Read is an insight piece from ThomasNet on why Digital Marketing is so important today and how to convince manufacturers to embrace it.
Thought Leadership
Approximately half of companies don’t have a clearly defined digital marketing strategy or have a digital marketing strategy in place, but separated from their marketing plan. So do you have the strategy, tactics, or tools needed to market your business well ?
The coronavirus has affected all businesses. Business conferences, sporting events, and concerts have been canceled, and marketers need to adapt their digital marketing strategy. How much will change, and how will the world look like when it’s all over?
The article presents seven steps to build a digital marketing strategy that should allow you to create your digital strategy, identify opportunities for digital disruption or drive digital transformation in your organization. How can digital impact your business and how will you act on it?
Like every industry that has suffered the full force of the pandemic, manufacturers must maximize their digital footprint to connect with current customers. They are beginning to understand that the time is to make changes or be left behind!
This week’s Consulting News
| @The European Commission
| @BusinessWorld
| @PRNewswire
| @Consultancy.uk
This week’s media
Digital transformation is a foundation of modern business, but established organizations often struggle with developing new, customer-centric business models.
Consulting sourcing tips
How to negotiate framework agreements for consulting to your advantage?
How to negotiate framework agreements for consulting to your advantage?
Make-or-buy for consulting services 101
Make-or-buy for consulting services 101
How to Hone to Perfection Your Consultant Selection with Our Top 5 List of Attributes
You are moving forward with the project and close to making a final selection of your Consulting provider. Based on the proposal assessment described in one of our previous articles, you should now have a good sense of what the Consultant can do for you, on paper.
Previous Weeks’ issues
Holiday Season Reflections: Top Themes in Consulting 2024 | This Week in Consulting
In this edition of this week in consulting, we embrace the holiday season by reflecting on 2024’s key trends like generative AI, sustainability, and social impact.
The Changing Tide of International Trade | This Week in Consulting
In this edition of This Week in Consulting, we explore how regions contribute to global trade, the challenges they face, and the opportunities to adapt amid shifting geopolitics and policies.
Digital Transformation Decoded: Challenges, Insights, and Opportunities | This Week in Consulting
In this edition of This Week in Consulting, we delve deep into the challenges and opportunities of digital transformation across industries, offering insights to strategize, adapt, and lead.
Hélène Laffitte is the CEO of Consulting Quest, a Global Performance-Driven Consulting Platform and author of “Smart Consulting Sourcing”, a step by step guide to getting the best ROI from your consulting. With a blend of experience in Procurement and Consulting, Hélène is passionate about helping Companies create more value through Consulting.
