This week’s must read
Due to COVID-19 and the cancellation of trade shows more manufacturers are using digital marketing to drive sales and to connect with buyers in the digital space.
This Week’s Must Read is an insight piece from ThomasNet on why Digital Marketing is so important today and how to convince manufacturers to embrace it.
Thought Leadership
Approximately half of companies don’t have a clearly defined digital marketing strategy or have a digital marketing strategy in place, but separated from their marketing plan. So do you have the strategy, tactics, or tools needed to market your business well ?
The coronavirus has affected all businesses. Business conferences, sporting events, and concerts have been canceled, and marketers need to adapt their digital marketing strategy. How much will change, and how will the world look like when it’s all over?
The article presents seven steps to build a digital marketing strategy that should allow you to create your digital strategy, identify opportunities for digital disruption or drive digital transformation in your organization. How can digital impact your business and how will you act on it?
Like every industry that has suffered the full force of the pandemic, manufacturers must maximize their digital footprint to connect with current customers. They are beginning to understand that the time is to make changes or be left behind!
This week’s Consulting News
| @The European Commission
| @BusinessWorld
| @PRNewswire
| @Consultancy.uk
This week’s media
Digital transformation is a foundation of modern business, but established organizations often struggle with developing new, customer-centric business models.
Consulting sourcing tips
RFPs for Consulting: Our 10 secret tips for writing best-in-class RFPs
When you launch a project, you can always hope that the consultant will understand your needs. Or you can write down the reasons why you start a project and what results you expect. Writing an RFP is not easy
Management Consultants Salary – Best of 2022
The average management consultants salary is $85,000 per year. However, salaries can vary widely depending on experience, location, and industry. However, the job can be demanding, with long hours and frequent travel.
What is an RFP and why should you care?
To ensure success and achieve the company goals, the RFP is an essential document. But what is an RFP, and why you should really care about it so much? Also, what are the key elements of a good RFP and why should you introduce your company to an RFP for consulting services?
Previous Weeks’ issues
Chemicals & Materials: Challenges and Priorities in 2022| This Week in Consulting
In this issue of This Week in Consulting, we explore some strategies companies can use to achieve a more sustainable profile. Enjoy the read and share your views with us.
Global trends, drivers and policies for governments in 2022| This Week in Consulting
In this issue of This Week in Consulting, we explore initiatives governments are taking to prepare for the future. Better data utilization, digital transformation, transparency, service level improvement, resilience to the future crisis but also how to foster innovation and attract foreign investments.
Examining Data Privacy in 2022| This Week in Consulting
In this issue of This Week in Consulting, we explore key issues around privacy, and what’s coming our way in 2023 and beyond. Enjoy reading and share your views
Hélène Laffitte is the CEO of Consulting Quest, a Global Performance-Driven Consulting Platform and author of “Smart Consulting Sourcing”, a step by step guide to getting the best ROI from your consulting. With a blend of experience in Procurement and Consulting, Hélène is passionate about helping Companies create more value through Consulting.