Wednesday, December 2nd 2020
This week in
What is the impact of the covid-19 crisis on your digital marketing strategy?
This week’s must read
Due to COVID-19 and the cancellation of trade shows more manufacturers are using digital marketing to drive sales and to connect with buyers in the digital space.
This Week’s Must Read is an insight piece from ThomasNet on why Digital Marketing is so important today and how to convince manufacturers to embrace it.
Approximately half of companies don’t have a clearly defined digital marketing strategy or have a digital marketing strategy in place, but separated from their marketing plan. So do you have the strategy, tactics, or tools needed to market your business well ?
The coronavirus has affected all businesses. Business conferences, sporting events, and concerts have been canceled, and marketers need to adapt their digital marketing strategy. How much will change, and how will the world look like when it’s all over?
The article presents seven steps to build a digital marketing strategy that should allow you to create your digital strategy, identify opportunities for digital disruption or drive digital transformation in your organization. How can digital impact your business and how will you act on it?
Like every industry that has suffered the full force of the pandemic, manufacturers must maximize their digital footprint to connect with current customers. They are beginning to understand that the time is to make changes or be left behind!
This week’s Consulting News
| @The European Commission
This week’s media
Digital transformation is a foundation of modern business, but established organizations often struggle with developing new, customer-centric business models.
Consulting sourcing tips
It's not easy to find a consulting firm that meets all of your criteria, but it's well worth the effort! By following this straightforward process, you'll find the best fit for you and your project. On this week’s Smart consulting Sourcing podcast, I tell you how to...
5 Mistakes When Sourcing Consultants You Should AvoidPeople make many mistakes when sourcing consultants, and it can be challenging to avoid them all. The following are five of the most common mistakes that people make when sourcing consultants.5...
There are several markers that define the “Consulting DNA” of a company: the obvious capability & industry experience, but also the footprint, culture, and delivery model. On this week’s Smart consulting Sourcing podcast, I tell you how to qualify a consulting...
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